SereneAir and Amadeus take flight with first content distribution agreement

Air Marshal Sohail Gul Khan, CEO SerenceAir,
25 March 2019


As Pakistan's premium airline, SereneAir is on a mission to rejuvenate the domestic flying experience. With our advanced technology, expansive destinations, eclectic cuisine, and top notch service, SereneAir aims to provide an aviation experience like never before.

A large part of fulfilling this aim will be a new three year content distribution agreement with Amadeus. Through this agreement we will make available more of our service offerings to global travel partners. Having launched in 2017, SereneAir has experienced rapid growth to reach an estimated 750,000 passengers in 2018, with more than 1 million anticipated to travel via the airline in 2019. This agreement will be a big part in achieving this goal.

With such a strong portfolio of both products and clients, Amadeus was the natural choice for us to partner with, and will be a valued companion as we realize our vision through avant-garde technology and top-notch service.

By choosing distribution services through Amadeus, SereneAir will have the advantage of being able to interline with some of the world’s largest international carriers. This will increase our opportunities to carry more passengers across Pakistan and fuel further growth. We are also proud to be setting a new benchmark for Pakistan’s local carriers.

We look forward to working with Amadeus to fulfill our bold promises of excellence, ambition, and customer care. Our young fleet will provide passengers with a timeless journey, owing to our skilled and professional crew.

We at SereneAir promise to fulfil customer expectations by providing the highest standard of air travel and comfort in the region. A lot of work goes into making journeys for our passengers a serene one and our team of professionals work day and night to bring our vision to life.

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